How Publishers Can Leverage Web Push Notifications
Publishers are always looking for ways to get their audience back to their sites. With more and more competition in the digital publishing world, most publishers find it difficult to bring readers back to their sites time and again. Audience loyalty hasn’t been more of a concern than in today’s times. To manage and garner […]
Announcing Google Tag Manager Compatibility
Google Tag Manager is a free tool that makes it easy for marketers to add and update website tags with just a few clicks, and without needing to edit your website. Tags are 3rd party code libraries used for conversion tracking, site analytics, re-marketing, and more. Easy-to-use error checking and speedy tag loading in Google Tag Manager […]
Push Notification Opt-in: 5 Steps to Reel in Your Beloved Consumer
Most businesses today rely on mobile application platforms in order to be more accessible to their potential consumers. Of such applications, there exist many types, depending on the industry that the business operates in. However, be it e-commerce, news, or any other kind of product app, the one common requirement that all businesses share is […]